Manpower

Valentine's Day filler. I thought long and hard before posting this since I try to keep a lid on the political commentary, and anyone who doesn't think that our guys (and girls) in uniform are already the ballsiest people alive needs to get up off the couch and actually talk to them. But this isn't about the Army - it's about the terrible advertising. The ad campaigns for the Army are nothing but bad rhetoric. They are on par with those body spray ads where barely-clothed women fight over who gets to molest the stinky nerd. "Army of One" was bad enough but "Strong. Army Strong." is the most ridiculous phrase since "Where's the Beef?" How strong is it? Army strong? The people who fight for our country are reduced to an adjective?!? How awesome is that, I ask you!

The shots where single soldiers get go talk about their jobs, those are pretty cool. Stick with them. Stop blasting us with ads of men rising triumphant from molten lava (Marines) or stealthy footprints on the beach (SEALs) or sexing up basic training so it looks like an afternoon at Muscle Beach (Army). Screw you and your blatant machismo, and go redo your campaigns to show our guys some actual respect instead of the Hollywood version of it.
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